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What metrics matter
Last week, we talked about writing a great business plan focusing on people, opportunity, context, risk, and reward. To complete a business plan, you…
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Incubateme
How to write a great business plan
Last week we talked about two routes to institutional funding. This week we explore the topic of how to write a great business plan. There is plenty of…
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Incubateme
How To Get Funded + Meet Aila
To many, “How To Get Funded” is a mysterious subject. And I do not claim to be an expert either. However, based on my past fundraising experience and…
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Incubateme
Introduce MyPocketCFO.com
Dear all, Welcome back to Incubateme! In this special edition, I’d like to introduce exclusively and ask for your feedback on a Financial Concierge tool…
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Incubateme
How To Increase Your Customers’ Average Order Value
Dear all, One of the key business metrics for an operating company is Average Order Value (AOV). A member asked about ways to increase AOV. The article…
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Incubateme
The Improbable Rise of QR Codes
Dear all, A few years ago, I visited a farmer’s market in China. Every farm vendor had a QR code in their mobile phone’s WeChat APP, and you can pay or…
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Incubateme
Marketing Myopia
Dear all, In the fast-changing and increasingly unpredictable world, one practice I learned is to zoom out and read timeless classics that are at least…
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Incubateme
Incubateme’s Newsletter
Incubateme’s Newsletter
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Incubateme’s Newsletter

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