Welcome to Incubateme’s newsletter, written by Alice Zhang and edited by Rithu Rajagopala.
Dear all,
Starting from this issue we will strive to curate everything about micro-entrepreneurship in following themes:
Thought leadership - the deepest thoughts, analysis, and predictions by leading figures.
Trends - what the forward-looking trends and/or signals are.
Building - everything about creating, building, and running micro-enterprises.
Financing - innovative financing vehicles, channels, and experts for micro-businesses, including a new generation of VCs specifically eyeing the passion economy.
Tools & Resources - products and/or services that serve micro-entrepreneurs
We look forward to co-creating more interesting content with you!
And for networking and coaching opportunities, please join our micro-entrepreneurship community.
Read on!
Thought leadership
Unbundling Work from Employment : while the unbundling of Craigslist created billions of dollars of value, it pales in comparison to the unbundling we’re currently living through. Outside of commerce, unbundling is now affecting a much broader domain of everyone’s lives…More
Li Jin, who coined the term Passion Economy.
Trends
Cottagecore
Last month, the monthly Google search volume for “cottagecore” is 246k+, according to Keywords Everywhere.
The trend has taken off on YouTube, where accounts like “girl in calico” have amassed 8.2m+ views.
Entrepreneurs could leverage the soaring trend by providing cottagecore-themed decor, fashion, food, skin care -- the possibilities are endless.
You could also develop experiences/services in the space -- think workshops for candle-making, basket-weaving, preserving, soap-making, etc.
Trends.co
Digital-only (ghost) Stores
Chipotle is going to open their first digital-only restaurant. The idea is that customers can order delivery or pick-up, but they have to use the company’s app or website (or third party delivery platform) to order in advance.
You can think of this as the restaurant equivalent of a ghost kitchen. It has no dine-in seating area. The entire location is optimized for digital orders and delivery only.
It is part of a larger trend for digital-only (ghost) stores. Multiple startups and corporations are moving quickly to adapt to the new world that we live in.
The Pomp Letter
Building
“Should you self-publishing your book?”
Many authors spend a lot of time investigating how to publish their book. Here's a quick crash course in how self-publishing and commercial publishing differ…More
Elaine Pofeldt
Financing
Meet 100 rising-star venture capitalists who specialize in funding early-stage startups.
These folks include those who left the classic Silicon Valley funds to strike out on their own…More
Business insider
Upcoming Events
On November 17th you’ll have a chance to practice flash mentoring in small groups with Julie Kantor. Find out more here.
Notable Tools & Resources
Web Flow - Design, build, and launch responsive websites
Bubble - The best way to build web apps without code
Ask & Give
Tell us what you’d like to ask for or offer for this community!