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Syndicates And Rolling Funds
In the last issue, we talked about What Metrics Matter to both investors and founders. Many founders ask about two newer vehicles of investment…
Sep 28, 2021
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Syndicates And Rolling Funds
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What metrics matter
Last week, we talked about writing a great business plan focusing on people, opportunity, context, risk, and reward. To complete a business plan, you…
Sep 17, 2021
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What metrics matter
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How to write a great business plan
Last week we talked about two routes to institutional funding. This week we explore the topic of how to write a great business plan. There is plenty of…
Sep 7, 2021
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How to write a great business plan
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August 2021
How To Get Funded + Meet Aila
To many, “How To Get Funded” is a mysterious subject. And I do not claim to be an expert either. However, based on my past fundraising experience and…
Aug 31, 2021
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How To Get Funded + Meet Aila
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Introduce MyPocketCFO.com
Dear all, Welcome back to Incubateme! In this special edition, I’d like to introduce exclusively and ask for your feedback on a Financial Concierge tool…
Aug 24, 2021
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Introduce MyPocketCFO.com
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How To Increase Your Customers’ Average Order Value
Dear all, One of the key business metrics for an operating company is Average Order Value (AOV). A member asked about ways to increase AOV. The article…
Aug 10, 2021
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How To Increase Your Customers’ Average Order Value
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The Improbable Rise of QR Codes
Dear all, A few years ago, I visited a farmer’s market in China. Every farm vendor had a QR code in their mobile phone’s WeChat APP, and you can pay or…
Aug 3, 2021
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The Improbable Rise of QR Codes
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July 2021
Marketing Myopia
Dear all, In the fast-changing and increasingly unpredictable world, one practice I learned is to zoom out and read timeless classics that are at least…
Jul 27, 2021
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Marketing Myopia
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The Entrepreneur; The Manager; The Technician
Dear all, Today I’m sharing a concept introduced by Michael Gerber many years ago by his book, “The eMyth.” The idea was that at least three…
Jul 20, 2021
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The Entrepreneur; The Manager; The Technician
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The future of the wellness market
Dear all, Last time we shared an article about How Gwyneth Paltrow Turned Goop Into a $250 Million Wellness Obsession. Do you know how big the global…
Jul 13, 2021
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The future of the wellness market
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How Gwyneth Paltrow Turned Goop Into a $250 Million Obsession
Last time we talked about Google Maps For Money. This week I’m curating an article from The Profile on how Gwyneth Paltrow turned Goop into a $250…
Jul 6, 2021
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How Gwyneth Paltrow Turned Goop Into a $250 Million Obsession
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June 2021
The ‘Google Maps for Money’
Plus 4th of July drop
Jun 29, 2021
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The ‘Google Maps for Money’
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